{"id":1145,"date":"2017-03-06T13:54:52","date_gmt":"2017-03-06T02:54:52","guid":{"rendered":"http:\/\/www.agilitycommunication.com.au\/?p=1145"},"modified":"2017-08-08T21:35:39","modified_gmt":"2017-08-08T11:35:39","slug":"upping-public-part-personal-brand-part-4-series","status":"publish","type":"post","link":"https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/","title":{"rendered":"Upping the Public part of the Personal Brand – Part 4 in a series"},"content":{"rendered":"

Up until now,\u00a0<\/span>personal\u00a0<\/span>brand was much more about how I transferred my values, beliefs, skills and knowledge online. What people read from me or about me, more than how they saw me \u2013 literally.<\/p>\n

My decision to be photographed by Juanita required me to think about my physicality – how I appeared and how I was seen and assessed.<\/p>\n

Not something I hadn\u2019t thought about, but not something that I had seriously considered doing anything about. Authentic is very important both to me and to my clients. With me, what you see is what you get. Outdoors woman madly in love with animals, any animals, but particularly my pigs, horses, cows and of course\u00a0<\/span>Issy<\/u>.<\/p>\n

But all the same on a stinking hot day I arrived at Juanita\u2019s studio, suitcases and business props such as my banner in tow.<\/p>\n

First\u00a0<\/span>part of the transformation was hair and makeup. I loved every moment of this experience and wished that it was a skill I possessed, although even if it was, it is more likely that I would be found mucking out the pig\u2019s yards than adjusting my makeup.<\/p>\n

Several changes of clothes and we are off.<\/p>\n

Given some of the anxiety that I felt, I think that it is worthwhile to mention some of the things that helped me on this journey and on this day:<\/p>\n

Trust \u2013 I was putting myself in the hands of an expert, actually two experts, a hair and makeup expert and a stunning photographer, they were going to do their best with me and if it all went\u00a0<\/span>pear shaped\u00a0I didn\u2019t have to use the photos. But I trusted that they would be great and they were much better than great.<\/p>\n

Trust that Juanita wasn\u2019t\u00a0<\/span>worrying\u00a0<\/span>about how she could possibly get a good shot.<\/p>\n

Prepare \u2013 Juanita suggested that I bring some business props \u2013 no brainer, but I would not have thought of it. I brought my banner, an easel that I sometimes use in workshops and pens, laptop etc. I am so glad that I did. Fantastic, immediately useable shots.<\/p>\n

Plan \u2013 I spent time thinking about what I brought to my work and therefore to the work of my clients and what I wanted the photos to portray:<\/p>\n

I have a wealth of experience and learned wisdom<\/p>\n

My communications\u2019 background helps me to plan and deliver engaging strategies<\/p>\n

I have empathy for older business owners \u2013 many have a fear of this changing world of technology, I can help them to come to grips with it painlessly<\/p>\n

Quick to come up with solutions<\/p>\n

Transparent values and ethics<\/p>\n

Sense of humour<\/span><\/p>\n

Clothes \u2013 I brought every piece of clothing that I liked, I didn\u2019t expect to use them all and I did not, but as the artistic director, Juanita chose with my input and she made great decisions.<\/p>\n

If you would like to refresh your personal brand and want some new photos, you cannot go wrong. The photos, I\u00a0<\/span>hope,\u00a0speak for themselves. Contact us<\/a> for help with your strategy<\/p>\n

Meet Juanita at\u00a0Broderick Photography:<\/span><\/p>\n

https:\/\/www.facebook.com\/broderickphotography.com.au\/<\/a><\/p>\n

https:\/\/www.linkedin.com\/in\/juanita-broderick-9aa856100\/<\/span><\/a><\/p>\n

https:\/\/www.instagram.com\/broderickphotography\/?hl=en<\/p>\n

The next post will be about important strategies in developing your personal brand.<\/p>\n

\"Three<\/a>

Juanita Broderick brought out the cheeky, the zany and the professionals in this photo shoot of Noelene Gration<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Tips on how to get ready for a photoshoot for your personal brand<\/p>\n","protected":false},"author":4,"featured_media":1136,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[39,16,27,78,26,41,9],"tags":[58,74,21,77,12,79,53,60,10,25],"yoast_head":"\nUpping the Public part of the Personal Brand - Part 4 in a series | Agility Communications<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Upping the Public part of the Personal Brand - Part 4 in a series | Agility Communications\" \/>\n<meta property=\"og:description\" content=\"Tips on how to get ready for a photoshoot for your personal brand\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/\" \/>\n<meta property=\"og:site_name\" content=\"Agility Communications\" \/>\n<meta property=\"article:published_time\" content=\"2017-03-06T02:54:52+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-08-08T11:35:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.agilitycommunication.com.au\/wp-content\/uploads\/2017\/02\/Noelene_007.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2048\" \/>\n\t<meta property=\"og:image:height\" content=\"1363\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Noelene\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.agilitycommunication.com.au\/#organization\",\"name\":\"Agility Communication\",\"url\":\"https:\/\/www.agilitycommunication.com.au\/\",\"sameAs\":[\"https:\/\/www.instagram.com\/ascendpublicrelations\/\",\"https:\/\/au.linkedin.com\/in\/noelenegration\",\"https:\/\/www.youtube.com\/user\/ngration\",\"https:\/\/twitter.com\/noelene_gration\"],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.agilitycommunication.com.au\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/www.agilitycommunication.com.au\/wp-content\/uploads\/2014\/08\/Agility-logo-final-e1409206028172.jpg\",\"contentUrl\":\"https:\/\/www.agilitycommunication.com.au\/wp-content\/uploads\/2014\/08\/Agility-logo-final-e1409206028172.jpg\",\"width\":200,\"height\":97,\"caption\":\"Agility Communication\"},\"image\":{\"@id\":\"https:\/\/www.agilitycommunication.com.au\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.agilitycommunication.com.au\/#website\",\"url\":\"https:\/\/www.agilitycommunication.com.au\/\",\"name\":\"Agility Communications\",\"description\":\"Marketing & Communications agency specialising in aged care and disability services\",\"publisher\":{\"@id\":\"https:\/\/www.agilitycommunication.com.au\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.agilitycommunication.com.au\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/www.agilitycommunication.com.au\/wp-content\/uploads\/2017\/02\/Noelene_007.jpg\",\"contentUrl\":\"https:\/\/www.agilitycommunication.com.au\/wp-content\/uploads\/2017\/02\/Noelene_007.jpg\",\"width\":2048,\"height\":1363,\"caption\":\"One of rthe series of photos courtesy of Broderick Photography\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/#webpage\",\"url\":\"https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/\",\"name\":\"Upping the Public part of the Personal Brand - Part 4 in a series | Agility Communications\",\"isPartOf\":{\"@id\":\"https:\/\/www.agilitycommunication.com.au\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/#primaryimage\"},\"datePublished\":\"2017-03-06T02:54:52+00:00\",\"dateModified\":\"2017-08-08T11:35:39+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.agilitycommunication.com.au\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Public Relations\",\"item\":\"https:\/\/www.agilitycommunication.com.au\/category\/public-relations\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Personal Brand\",\"item\":\"https:\/\/www.agilitycommunication.com.au\/category\/public-relations\/personal-brand\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"Upping the Public part of the Personal Brand – Part 4 in a series\"}]},{\"@type\":\"Article\",\"@id\":\"https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/#webpage\"},\"author\":{\"@id\":\"https:\/\/www.agilitycommunication.com.au\/#\/schema\/person\/102f4376db80c6be223fccb07d55faca\"},\"headline\":\"Upping the Public part of the Personal Brand – Part 4 in a series\",\"datePublished\":\"2017-03-06T02:54:52+00:00\",\"dateModified\":\"2017-08-08T11:35:39+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/#webpage\"},\"wordCount\":586,\"commentCount\":1,\"publisher\":{\"@id\":\"https:\/\/www.agilitycommunication.com.au\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.agilitycommunication.com.au\/wp-content\/uploads\/2017\/02\/Noelene_007.jpg\",\"keywords\":[\"campaign\",\"design\",\"influence\",\"influencer\",\"marketing\",\"personal brand\",\"point of difference\",\"public relations\",\"social media\",\"story telling\"],\"articleSection\":[\"Authenticity\",\"Campaign\",\"Communications\",\"Personal Brand\",\"Public Relations\",\"Reputation\",\"Social Media\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/#respond\"]}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.agilitycommunication.com.au\/#\/schema\/person\/102f4376db80c6be223fccb07d55faca\",\"name\":\"Noelene\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.agilitycommunication.com.au\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/5bb592f262bbf3f36613bbd8e4cd69d2?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/5bb592f262bbf3f36613bbd8e4cd69d2?s=96&d=mm&r=g\",\"caption\":\"Noelene\"},\"sameAs\":[\"http:\/\/www.agilitycommunication.com.au\"]}]}<\/script>\n","yoast_head_json":{"title":"Upping the Public part of the Personal Brand - Part 4 in a series | Agility Communications","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/","og_locale":"en_US","og_type":"article","og_title":"Upping the Public part of the Personal Brand - Part 4 in a series | Agility Communications","og_description":"Tips on how to get ready for a photoshoot for your personal brand","og_url":"https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/","og_site_name":"Agility Communications","article_published_time":"2017-03-06T02:54:52+00:00","article_modified_time":"2017-08-08T11:35:39+00:00","og_image":[{"width":2048,"height":1363,"url":"https:\/\/www.agilitycommunication.com.au\/wp-content\/uploads\/2017\/02\/Noelene_007.jpg","type":"image\/jpeg"}],"twitter_misc":{"Written by":"Noelene","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Organization","@id":"https:\/\/www.agilitycommunication.com.au\/#organization","name":"Agility Communication","url":"https:\/\/www.agilitycommunication.com.au\/","sameAs":["https:\/\/www.instagram.com\/ascendpublicrelations\/","https:\/\/au.linkedin.com\/in\/noelenegration","https:\/\/www.youtube.com\/user\/ngration","https:\/\/twitter.com\/noelene_gration"],"logo":{"@type":"ImageObject","@id":"https:\/\/www.agilitycommunication.com.au\/#logo","inLanguage":"en-US","url":"https:\/\/www.agilitycommunication.com.au\/wp-content\/uploads\/2014\/08\/Agility-logo-final-e1409206028172.jpg","contentUrl":"https:\/\/www.agilitycommunication.com.au\/wp-content\/uploads\/2014\/08\/Agility-logo-final-e1409206028172.jpg","width":200,"height":97,"caption":"Agility Communication"},"image":{"@id":"https:\/\/www.agilitycommunication.com.au\/#logo"}},{"@type":"WebSite","@id":"https:\/\/www.agilitycommunication.com.au\/#website","url":"https:\/\/www.agilitycommunication.com.au\/","name":"Agility Communications","description":"Marketing & Communications agency specialising in aged care and disability services","publisher":{"@id":"https:\/\/www.agilitycommunication.com.au\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.agilitycommunication.com.au\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"ImageObject","@id":"https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/#primaryimage","inLanguage":"en-US","url":"https:\/\/www.agilitycommunication.com.au\/wp-content\/uploads\/2017\/02\/Noelene_007.jpg","contentUrl":"https:\/\/www.agilitycommunication.com.au\/wp-content\/uploads\/2017\/02\/Noelene_007.jpg","width":2048,"height":1363,"caption":"One of rthe series of photos courtesy of Broderick Photography"},{"@type":"WebPage","@id":"https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/#webpage","url":"https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/","name":"Upping the Public part of the Personal Brand - Part 4 in a series | Agility Communications","isPartOf":{"@id":"https:\/\/www.agilitycommunication.com.au\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/#primaryimage"},"datePublished":"2017-03-06T02:54:52+00:00","dateModified":"2017-08-08T11:35:39+00:00","breadcrumb":{"@id":"https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.agilitycommunication.com.au\/"},{"@type":"ListItem","position":2,"name":"Public Relations","item":"https:\/\/www.agilitycommunication.com.au\/category\/public-relations\/"},{"@type":"ListItem","position":3,"name":"Personal Brand","item":"https:\/\/www.agilitycommunication.com.au\/category\/public-relations\/personal-brand\/"},{"@type":"ListItem","position":4,"name":"Upping the Public part of the Personal Brand – Part 4 in a series"}]},{"@type":"Article","@id":"https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/#article","isPartOf":{"@id":"https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/#webpage"},"author":{"@id":"https:\/\/www.agilitycommunication.com.au\/#\/schema\/person\/102f4376db80c6be223fccb07d55faca"},"headline":"Upping the Public part of the Personal Brand – Part 4 in a series","datePublished":"2017-03-06T02:54:52+00:00","dateModified":"2017-08-08T11:35:39+00:00","mainEntityOfPage":{"@id":"https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/#webpage"},"wordCount":586,"commentCount":1,"publisher":{"@id":"https:\/\/www.agilitycommunication.com.au\/#organization"},"image":{"@id":"https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/#primaryimage"},"thumbnailUrl":"https:\/\/www.agilitycommunication.com.au\/wp-content\/uploads\/2017\/02\/Noelene_007.jpg","keywords":["campaign","design","influence","influencer","marketing","personal brand","point of difference","public relations","social media","story telling"],"articleSection":["Authenticity","Campaign","Communications","Personal Brand","Public Relations","Reputation","Social Media"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.agilitycommunication.com.au\/upping-public-part-personal-brand-part-4-series\/#respond"]}]},{"@type":"Person","@id":"https:\/\/www.agilitycommunication.com.au\/#\/schema\/person\/102f4376db80c6be223fccb07d55faca","name":"Noelene","image":{"@type":"ImageObject","@id":"https:\/\/www.agilitycommunication.com.au\/#personlogo","inLanguage":"en-US","url":"https:\/\/secure.gravatar.com\/avatar\/5bb592f262bbf3f36613bbd8e4cd69d2?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5bb592f262bbf3f36613bbd8e4cd69d2?s=96&d=mm&r=g","caption":"Noelene"},"sameAs":["http:\/\/www.agilitycommunication.com.au"]}]}},"_links":{"self":[{"href":"https:\/\/www.agilitycommunication.com.au\/wp-json\/wp\/v2\/posts\/1145"}],"collection":[{"href":"https:\/\/www.agilitycommunication.com.au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.agilitycommunication.com.au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.agilitycommunication.com.au\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.agilitycommunication.com.au\/wp-json\/wp\/v2\/comments?post=1145"}],"version-history":[{"count":5,"href":"https:\/\/www.agilitycommunication.com.au\/wp-json\/wp\/v2\/posts\/1145\/revisions"}],"predecessor-version":[{"id":1894,"href":"https:\/\/www.agilitycommunication.com.au\/wp-json\/wp\/v2\/posts\/1145\/revisions\/1894"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.agilitycommunication.com.au\/wp-json\/wp\/v2\/media\/1136"}],"wp:attachment":[{"href":"https:\/\/www.agilitycommunication.com.au\/wp-json\/wp\/v2\/media?parent=1145"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.agilitycommunication.com.au\/wp-json\/wp\/v2\/categories?post=1145"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.agilitycommunication.com.au\/wp-json\/wp\/v2\/tags?post=1145"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}