by Noelene | Mar 1, 2017 | Authenticity, Campaign, Communications, Personal Brand, Public Relations, Reputation, Social Media
Personal brand is something that has excited my thinking for a few years now. I have worked with entrepreneurs, artists and business people on their personal brand and I love that it is one of the services that I offer. But it wasn’t always thus. Seventeen years ago I...
by Noelene | Feb 25, 2017 | Advocacy, Authenticity, Campaign, Communications, Public Relations, Reputation, Social Media
Who do we (and our customers) look to when making decisions about products and services? Well, the strongest influences are these: · 88% of buyers consider online reviews “very influential” when making a purchase decision. · 90% of consumers trust peer...
by Noelene | Feb 8, 2017 | Advocacy, Authenticity, Communications, Public Relations, Reputation, Social Media
‘Thoroughly unprepared, we take the step into the afternoon of life. Worse still, we take this step with the false presupposition that our truths and our ideals will serve us as hitherto. But we cannot live the afternoon of life according to the program of...
by Noelene | May 15, 2015 | Ageing, Authenticity, Campaign, Communications, Public Relations, Reputation, Social Media
Do you need help with your online brand? In the last few weeks and months I have had lots of calls from people wanting to know how they can get an online presence, (actually what some want to know is how people can find them online without understanding that it...
by Noelene | Oct 7, 2014 | Social Media
How to create successful social media posts Saturday October 4 was Small Business Day in Victoria and I was asked to present a 20 minute seminar on how small businesses in the Shire of Hepburn could use social media to market their own Small Business Day efforts and...