by Noelene | Mar 1, 2017 | Authenticity, Campaign, Communications, Personal Brand, Public Relations, Reputation, Social Media
Personal brand is something that has excited my thinking for a few years now. I have worked with entrepreneurs, artists and business people on their personal brand and I love that it is one of the services that I offer. But it wasn’t always thus. Seventeen years ago I...
by Noelene | Feb 25, 2017 | Advocacy, Authenticity, Campaign, Communications, Public Relations, Reputation, Social Media
Who do we (and our customers) look to when making decisions about products and services? Well, the strongest influences are these: · 88% of buyers consider online reviews “very influential” when making a purchase decision. · 90% of consumers trust peer...
by Noelene | Feb 13, 2017 | Advocacy, Authenticity, Campaign, Communications, Public Relations, Reputation
Completing organisational Annual Reports has been my responsibility for many employers and clients for many years. I have gathered the information, written, edited and/or prepared, or many reports. Although the resultant product has always been a sense of pride for...
by Noelene | Jan 17, 2017 | Campaign, Communications, Public Relations
For some reason, blogs about fonts and typography often show up in January. They are nearly always a good read and an opportunity to learn something new and this one from Hubspot is no exception. It is a nice way to start the new year, wanting to be sure that your...
by Noelene | Jul 20, 2016 | Advocacy, Ageing, Campaign, Communications
What do you do when you want to keep posting insightful and interesting work, but you feel pulled in a range of directions and it keeps slipping down to a lower priority? If you are lucky enough to have an incredibly talented and erudite friend and colleague nearby,...
by Noelene | May 16, 2016 | Ageing, Campaign, Consumer Directed Care, Diversity, LGBTI, NDIS, Public Relations
There is not only a lot to celebrate when you think about the diversity of people who make up our community, and therefore the clients of your services, but there are also a lot of opportunities to do the celebrating. There are national and international days now for...
