by Noelene | Jan 2, 2019 | Advocacy, Campaign, Media, Media Strategy, Public Relations
I have never been a fan of reality TV. I think that I have seen one series of My Kitchen Rules and a couple of episodes of Master Chef. That all changed a few weeks ago when I had a bad riding accident and couldn’t do much but sit quietly for a while. I ended up...
by Noelene | Feb 25, 2017 | Advocacy, Authenticity, Campaign, Communications, Public Relations, Reputation, Social Media
Who do we (and our customers) look to when making decisions about products and services? Well, the strongest influences are these: · 88% of buyers consider online reviews “very influential” when making a purchase decision. · 90% of consumers trust peer...
by Noelene | Feb 13, 2017 | Advocacy, Authenticity, Campaign, Communications, Public Relations, Reputation
Completing organisational Annual Reports has been my responsibility for many employers and clients for many years. I have gathered the information, written, edited and/or prepared, or many reports. Although the resultant product has always been a sense of pride for...
by Noelene | Feb 8, 2017 | Advocacy, Authenticity, Communications, Public Relations, Reputation, Social Media
‘Thoroughly unprepared, we take the step into the afternoon of life. Worse still, we take this step with the false presupposition that our truths and our ideals will serve us as hitherto. But we cannot live the afternoon of life according to the program of...
by Noelene | Sep 15, 2016 | Advocacy, Communications, Public Relations, Reputation
It is hard to describe how excited I was when I finally enrolled for further study this year. I love study and learning, but I have a busy, work focused life and this wasn’t going to help me find time for a social life; but a few years of part time study was worth it....
by Noelene | Jul 20, 2016 | Advocacy, Ageing, Campaign, Communications
What do you do when you want to keep posting insightful and interesting work, but you feel pulled in a range of directions and it keeps slipping down to a lower priority? If you are lucky enough to have an incredibly talented and erudite friend and colleague nearby,...